Write This Down Productions Promo Taster

As mentioned in a previous post, I'm working with Joel Baker on an advert for freelancing film company, "Write This Down," found at writethisdown.co.uk/. While I cannot reveal the finished advert just yet, I can show some stills from the project and the brief idea behind it. The advert was made with the intention of advertising their new showreel and generating some more business.

Showreel:

Write This Down Showreel from Write This Down on Vimeo.

It covers the concept that they design for computer screens, cinema screens, mobile phone screens and television screens, and linking with the company name, the theme is paper-based and everything except the showreel will be hand drawn. The ad will seamlessly link between mediums while playing the showreel, finishing with a closing tagline and logo.

Taste of the style:

writethisdown.co.uk Promo CLIP from cntrst on Vimeo.

Taste of the set:


The finished video will be posted soon, so check back soon!

Self Promotion - Business Card

Front


Back

So you need a typeface?

Found on Geekologie

Popular: Buffalo TV Brand Guide

The result of 9 weeks of a brief entitled "Popular". The objective was to create a fresh new music channel, whose music theme and concept were original. It was primarily a print project, meaning creating a visual identity and stationary were a must, and it culminated in an A2 presentation. A collaboration with Haobo Chen, see his work here!

"PIXELS" by Patrick Jean

Incredible video by Patrick Jean entitled "Pixels". What would happen if the world were attacked by 8-bit creatures? I'm sure it would look like this. See his company One More Production for more info.

Lighting effects from Vandelay Design

Some fantastic lighting work here! Courtesy of Vandelay Design

Inspired: Kinetic typography

The latest brief, 'inspired,' is a project on motion graphics. Taking a 10-20 second audio clip of a creative talking about what inspires them, you must turn it into visually pleasing and inspiring kinetic typography. I found a fantastic quote by Steve Jobs, founder of Apple and Pixar.

"I decided to take a calligraphy class to learn how to do this. I learned about serif and sans serif typefaces about varying the amount of space between different letter combinations, about what makes great typography, great. It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating."